Cooperative Extension Fresno County
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Posts Tagged: USDA

UC ANR hosts Global Food Systems Forum

Last week, UC ANR hosted a one-day Global Food Systems Forum. Providing 8 billion people with quality, affordable and accessible food is the defining economic, sociopolitical and ethical issue of our time. It is a global challenge. But it is also a challenge to California, one of the world's top agricultural producers. UC was proud to provide the opportunity for discussion around this vital topic.

Former Ireland President Mary Robinson, center, with Dan Dooley, senior vice president for external relations, UC Office of the President, and another conference participant.
The keynote was offered by the former president of Ireland, Mary Robinson. Robinson spoke eloquently of food as a human right, and described inequalities in the food system.  Her opinion is that climate change will increase inequalities and human suffering, and that the effects of climate change are already being felt acutely in some parts of the world. She also spoke about the role of women in food production, and the need to provide equitable educational opportunities for girls throughout the world.  

Ms. Robinson’s talk was followed by a global food panel that tackled a number of issues, including GMOs, water, poverty, food access and human health. Lunch comments were offered by sustainability leader Wes Jackson, of the Land Institute in Salina, Kansas, where biodiversity in agricultural production is stressed. 

California is a key player in the global food system, and the afternoon session was devoted to discussing issues relating to California. Institutions, including UC and the USDA, were represented; producers also participated. The participation of young people involved in the food justice movement added vibrancy to the discussion; theirs is the generation that will fully feel the effects of the decisions we make today. While consensus was not reached on every issue, some thoughts about California agriculture emerged. We are innovative, we are vital to the national and global food supply, and what we do here matters.

Global Food Systems Forum, April 9, 2013
The event was streamed live across the world, and several hundred people participated in the conversation via social media, under the hashtag #food2025. At one point during the afternoon, the topic trended #3 on Twitter's United States feed. The diversity of participants in the discussion reflected the diversity of issues and challenges facing all of us.

Additional information about the program and speakers is available.

The link to the broadcast is located at http://food2025.ucanr.edu/webcast.

We hope that you’ll watch the broadcast, and add to the conversation. It’s one worth having, and one in which we all have a stake.

Posted on Wednesday, April 17, 2013 at 11:04 AM

Know your farmer, know your food

The 2008 Farm Bill provided more support for local and regional agriculture. In 2009, under the leadership of deputy secretary Kathleen Merrigan, the USDA launched its Know Your Farmer, Know Your Food initiative, with an eye towards doing just that. The list of initiative goals is lengthy, but include promoting, locally and regionally produced and processed foods; expanding access to affordable and fresh food; and demonstrating the explicit connections between food, agriculture, communities and the environment. 

Know Your Farmer, Know Your Food is a USDA-wide effort. It is not a new department, but rather, an effort that seeks to more effectively connect existing USDA departments and work to strengthen local and regional food systems.

We know that demand for local and regional foods is strong. Per USDA statistics, the number of farmers markets has more than tripled in the past 15 years and there are now more than 7,175 around the country. The community supported agriculture (CSA) model has grown from 2 operations in 1986 to more than 4,000 today. Farm-to-school programs have experienced explosive growth, and are now found in 48 states, and total more than 2,200 (per the USDA, there were two such programs in 1996). There are “branding” efforts touting what is produced “locally” (or regionally, or statewide) in each of the 50 states. 

These efforts are important: local and regional food efforts are vital to local economies, as they can often provide farmers with a higher share of the food dollar. Local jobs are supported and created in this manner, as money spent at a local business often continues to circulate within the community, creating a multiplier effect. Food dollars are good dollars.

On February 29, 2012, the USDA’s Know Your Farmer, Know Your Food initiative launched its new Know Your Farmer (KYF) Compass. The KYF Compass is a digital guide to USDA resources related to local and regional food systems. The KYF Compass organizes the USDA's work on local and regional food systems into seven thematic areas. The Compass provides tools for navigating to learn more about local and regional food systems and projects. The site enables users to secure the most up-to-date information and create interactive scenarios on a variety of topics relating to local and regional food systems, including:

  • What local and regional food systems are
  • Infrastructure
  • Farm-to-Institution (including Farm-to-School)
  • Stewardship and local food
  • Local meat and poultry
  • Healthy food access
  • Careers in agriculture and food systems
  • Case studies
  • Interactive mapping tools that enable site users to locate USDA-funded local and regional food systems projects in their area (note to researchers: score!)

One of my interests is food access. The site did not fail to satisfy me in this respect. The food environment atlas tool enabled me to construct a spatial overview of the ability of specific communities to access healthy and fresh foods. In very short order, I was able to construct a rough demographic overview of how my county measured up in terms of residents’ access to grocery stores, the prevalence (and growth) of fast food restaurants, etc. This information could then be compared against other communities (or in my case, adjacent counties). This tool, along with other USDA food access tools, will prove invaluable to site users (including social science researchers). The USDA’s Economic Research Service produces some of the most cutting-edge and valuable research in this area; the site makes this information even more accessible. 

The site also provides ways consumers can more directly connect with producers, a key part of building and sustaining local and regional food economies.

The Compass explicitly links food and agriculture, and shows just how interconnected the food system is with the economy, the health of communities, and the larger environment. 

President Obama recently said, “Local food systems work for America: when we create opportunities for farmers and ranchers, our entire nation reaps the benefit.”  The Know Your Farmer, Know Your Food initiative continues to grow, to improve and to support this vital sector of our nation’s food system.

Posted on Friday, March 2, 2012 at 2:20 PM

Heirlooms, civic agriculture and a New Year's resolution

Heirloom tomato cultivars - which can be found in a wide variety of colors, shapes, flavors and sizes - may not be practical for commercial production, but add interest to home gardens.
On this Winter Solstice, the longest night of the year, it’s nice to sit with a cup of tea and a seed catalog, dreaming about a spring and summer garden. For 2012, I’ve decided to focus on heirloom varieties for my home garden. Spoiler alert for my family: there are packets of heirloom seeds tucked in your Christmas stockings, with extras for Memere and Pepere (who are grandparents and also grand gardeners).

“Heirloom” is an interesting term, and like the word “sustainability,” it means different things to different people. Recently, I read The Heirloom Life Gardener, a book written by Jere and Emilee Gettle. The Gettles are the co-founders of the Baker Creek Heirloom Seed Company, which publishes a lush and incredibly informative seed catalog and has spun off a variety of gardening-related enterprises across the nation. The Gettles define heirloom seeds as being “nonhybrid and open-pollinated” and as usually having been in circulation for more than 50 years. Some heirloom seed types currently in use could have been found in Thomas Jefferson garden at Monticello. Some appear more recently, during the Great Depression, including the Mortgage Lifter tomato (who couldn’t use one of these in today’s economy?).

While reading the Gettles’ book, I began thinking once again about the relationship between land and the American character. I was inspired to pull some of my favorite books off the shelf and revisit them, to consider the notion of “civic agriculture.”

The term “civic agriculture” - coined by the former Thomas Lyson of Cornell - is used by some to refer to the movement towards locally based agricultural models that tightly link community, social and economic development. Models of civic agriculture include CSAs, farmer’s markets, roadside stands, urban agriculture, community gardens, and farm-to-school/farm-to-institution programs. I also argue that civic agriculture includes school and home gardens . . . any place where people seek to connect land to the development of community or as an expression of engagement or citizenship.

The civic aspect of agriculture is much older than the current local food movement; it hearkens back to our nation’s founding. The connection between land and democracy has always held real meaning in American culture. Jeffersonian ideals about the civic virtues and value of gardening and agriculture were prevalent and shaped American cultural and political life; the U.S. Department of Agriculture, created in 1862, was called “The People’s Department” by President Abraham Lincoln. Lincoln once told a group of Wisconsin farmers that as long as Americans knew how to cultivate even the smallest plot of land, that the nation’s citizens would be free from kings and moneylenders, free from oppression of all sorts.

Federal legislation such as the Morrill Act (we will celebrate its sesquicentennial in 2012, and I'll be writing about that throughout the New Year) created America’s land-grant institutions, which still have as a primary purpose research and education in support of the nation’s agricultural producers. (Land-grant institutions through their Master Gardener programs also support home and community gardeners). The Homestead Act, also passed in 1862, and linked the cultivation of land to the protection of the Union and the expansion of democracy during the nation’s Civil War. You’ve heard this from me more than once: We were a nation of farmers at origin; we are still a nation of farmers at heart.

We farm, and we garden. Gardening links the myth and the practice of agriculture to one another. In practice, gardening is agriculture on a personal scale; it represents an individual's relationship to a specific piece of land. This is a kind of relationship worth investing in.

As the longest, darkest days of the year are upon us, as you celebrate the best things that family and hearth offer, and as you formulate your goals and hopes for the New Year, I hope that you’ll consider adding another resolution to your list: to embark upon a gardening activity, no matter how small, in 2012. Occupy the possibilities that gardens create at our homes, and in our communities.

Happy Holidays, and a Healthy and Prosperous New Year.

“A Garden for Everyone. Everyone in a Garden.”

Posted on Thursday, December 22, 2011 at 11:34 AM

One more way to 'know your farmer'

A ranch dog "friended" me on Facebook the other day. Yep, a dog on Facebook. To be specific, this is a working dog on a ranch that produces meat and sells it directly to consumers like me.

Facebook helps you connect with friends, but also with farmers, ranchers and now... their dogs.

Apparently when Suki isn't herding cows at Scott River Ranch, she's surfing the web.

And exactly how is a ranch dog on Facebook related to food?

More and more people are interested in connecting with farmers and ranchers who produce the food we eat.

If you buy fresh produce at a farmers market, you can also ask farmers (or their employees) questions about which variety is ripest right now, how the produce was grown, how the meat was processed, and what the farm is like. Proactive eaters can sign up for CSA harvest boxes to receive seasonal produce, know exactly who is growing their food, and pledge support to a particular farm or group of farms. We can visit farms to participate in agritourism by buying from farm stands, taking ranch tours and even getting into the fields to harvest "U-pick" berries and other fruit.

"Local is hot" was on one of the opening slides of Kathleen Merrigan's presentation at UC Davis last week. The USDA's deputy secretary was visiting campuses to discuss the agency's "Know Your Farmer, Know Your Food" campaign, which focuses on local and regional food system support.

Buying fruit at a farmers market is also a chance to chat with farmers and their employees. Cliff Kime of Berryluscious Farm at the Davis Farmers Market.
Buying at farmers markets, subscribing to a CSA and visiting a farm are indeed ways to take part in local or regional food systems. But these activities are also about knowing your farmer — talking with him or her, visiting the land your dollar is supporting, and understanding how your food is grown.

And now we have another way to know a farmer, without even leaving the office: Anyone can like their favorite farmers on Facebook, follow them on Twitter, subscribe to their blogs, sign up for their email newsletters, and more.

Hearing about Suki the ranch dog's antics, with photos of her bathing in a water trough or videos of her chasing a field's pivot sprinklers, is another way for consumers to get a glimpse of ranch life from behind the scenes. Likewise, hearing from a farmer on Facebook about how today's rain might affect the cherry harvest is another way for me to feel connected with the farmer who is raising food I will soon be eating.

Chris Kerston of Chaffin Orchards put it this way: "If I'm walking along the field and I see a weird-looking bug, I'm going to stop, take a picture of it with my phone, put it on Facebook and ask 'Anyone know what this weird bug is?' ... It's just another way for people to see what it's like out on the farm."

Don't take it just from me: National companies are taking notice too. This month the editorial board of The Packer, a newspaper that specializes in the fresh produce industry, suggested that local is also about something else:

"While some national suppliers may look skeptically at the buy local trend, a component of local is consumers’ need to connect with where their food comes from.

"Social media is often the solution."

You can connect with the farmers and ranchers who produce your food — whether you buy it at a farmers market or in a supermarket — and receive updates from the farm or ranch through social media.

You can start by asking your favorite farmers or ranchers if they're on Facebook, and here are a few other networks for finding farmers online:

Join the discussion: So, what would you like to know from the people who grow and raise the food you eat?

 


 

Bonus video: Connecting with social media goes both ways; farmers want to connect with consumers who buy and eat their products. Staff and academics with UC Cooperative Extension and UC Davis have offered social media workshops to help farmers connect with consumers online (next one for me will be in Marin County, June 1). Here's a video after one UC workshop a few months ago:

Posted on Thursday, May 26, 2011 at 8:10 AM
Tags: agriculture (1), local food (2), marketing (1), small farms (1), social media (1), UC Davis (1), USDA (7)

Lunch ladies deserve the nation's support

The lunch lady at Cabrillo Middle School in Ventura, Calif., delivered the best commencement speech I’ve ever heard. In mid-June, Rita Pisani, whose passion is nourishing the bodies and spirits of people by preparing and serving them good food, spoke to more than 800 eighth-grade graduates and the well over 1,000 people who came to cheer them on.

Having a lunch lady be the featured speaker at an eighth-grade promotion might raise the eyebrows of some, but for this school and this school district, it makes sense. Cabrillo is part of the Ventura Unified School District, which operates farm-to-school salad bar programs at 17 campuses, and has gained national attention as an early adopter of farm-to-school and innovative nutrition programs. The farm-to-school program is part of the larger Healthy Schools Program, which also provides nutrition education and support for school gardens.

The choice of Rita Pisani as the person to deliver the parting words of wisdom to teens embarking on their high school journey also made a lot of sense in terms of a national context. With a White House supporting good food, gardening and obesity prevention initiatives, with the USDA sponsoring its People’s Garden Initiative, with farm-to-school and other good food advocates challenging the status quo with the school lunch program, it makes sense that someone like Mrs. Pisani – who has dedicated her life to feeding people, especially kids – should be heard. Food, after all – especially good food – is central to the health and well being of our youth and central to our success and security as a nation in the future.

Mrs. Pisani told a compelling story about a young girl. Born in wartime Italy, this girl’s hearing was severely damaged by bombing raids that occurred when she was very young.  (The girl’s hearing loss was not fully diagnosed until she was 25; it was determined to be 80 percent in both ears, and she had surgery and was given hearing aids). Knowing that being “different” might result in limited opportunities for her daughter, the girl’s mother taught her how to read lips, analyze facial and eye expressions, and study gestures. As an eighth-grader the girl immigrated to the United States and was immersed in English-only classes, even though she spoke only Italian. A dedicated teacher spent two hours a day helping the girl learn English. The surprise ending? That girl was Rita Pisani, the lunch lady.

Mrs. Pisani shared her belief that this is exactly the time in life when these young people will have to make decisions, particularly about the kind of people they will be. And they are of an age where they will have to live with their choices. (And one choice she strongly encouraged them to make? Don’t cut in line!).

Some of the most important choices will center on how these teens choose to care for and nourish their bodies. As citizens and taxpayers, it’s in our best interest to make sure that good food choices in public schools are the norm, not the exception.

Lawmakers are taking action on the issue of childhood nutrition. Before its August recess, the Senate passed S3307 (the Healthy, Hunger-Free Kids Act), which would invest $4.5 billion into child nutrition.  The clincher? It offset the proposed increase to childhood nutrition programs by suggesting a $2.2 billion reduction in the SNAP (formerly Food Stamps) program, where need is growing due to the nation’s dire economic situation. Over the summer, the House Education and Labor Committee passed HR 5504 (Improving Nutrition for America’s Children Act), which would invest $8 billion in childhood nutrition; however, the bill is stalled, because funds to pay for this have not been located.

The Childhood Nutrition Reauthorization Act, a major omnibus bill, includes numerous components, and is also stalled in Congress. It is renewed on a five-year cycle; Congress should have renewed it in 2009, but the national dialog about health care delayed discussion and passage. The bill has been extended until Sept. 30, 2010.  It encompasses the National School Lunch Program; the School Breakfast Program; the Child and Adult Care Food Program; the Summer Food Service Program; Women, Infants and Children (WIC), including, the WIC Farmers’ Market Nutrition Program; the Fresh Fruit and Vegetable Program; and the Special Milk Program. Because the Act is so large and comprehensive, it’s important for citizens to learn more about it and its components.  Information is available at www.schoolnutrition.org/Content.aspx?id=2402

All of the legislation described above affects children and lunch ladies across the nation, lunch ladies like Mrs. Pisani. I have considered Mrs. Pisani’s words over and over the last few months. As she concluded her remarks, she told Cabrillo students, “I love to cook for people and serve them food. This is my passion. I have done it as a head chef, restaurant owner and caterer most of my life. This is why now I am happy to be your lunch lady.” Cabrillo’s principal, Glory Page, made an important observation about Mrs. Pisani: “She serves food, but more importantly, she serves kids.”

Lunch ladies do serve kids, in all sorts of ways. I loved my lunch lady, Mrs. Ketchell, who helped us work through challenges and life problems by engaging us to work alongside her in the cafeteria at Joshua Elementary School. The privilege of working in the cafeteria was reserved for older students. We couldn’t wait for our week to help prepare and serve food, and clean the cafeteria after lunch. It connected us to caring adults, it instilled in us a work ethic, it honored the collaborative and community nature of food preparation and eating, it enabled us to serve other students and it connected us to our food.

Times have changed, but the hearts of lunch ladies haven’t.  It’s up to us to make it possible for them to even more effectively serve kids by giving them the money they need to serve those kids good food. The choice of commencement speaker couldn’t have been better or more relevant to this national moment. Thank you, Mrs. Pisani, for great lunches and great lessons.

Posted on Wednesday, September 15, 2010 at 6:42 AM

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