http://ucanr.org/sites/Toolkit/How-to-guides/index.cfm?blogrss=10474&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed Web Communications Tip of the Week en-us UC ANR http://cyber.law.harvard.edu/rss/ Wed, 22 May 2013 01:46:31 PST Wed, 22 May 2013 01:46:31 PST UC ANR ]]> Fri, 26 Aug 2011 15:24:55 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=5619&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=5619 ]]> Wed, 10 Aug 2011 17:34:48 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=5501&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=5501 ]]> Thu, 23 Jun 2011 17:15:58 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=5193&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=5193 I've been getting a lot of questions about SEO lately (something must be in the water) and Brenda Dawson sent me this great Periodic Table of SEO Ranking Factors.  Besides being clever - the information contained is worthwhile! This comes from the folks at Search Engine Land and they also have a great site on how to use the factors. Keep in mind that we always have a leg up because our sites contain or link to .edu sites, those sites will automatically help increase your rank. Google, as......
]]> Thu, 09 Jun 2011 14:08:12 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=5075&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=5075 ]]> Tue, 03 May 2011 16:45:36 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=4784&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=4784 ]]> Mon, 25 Apr 2011 14:05:45 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=4708&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=4708 Ever wondered about these graphics? Mike Poe has written an excellent post on QR codes in the Communication Tools for ANR blog....
]]> Mon, 07 Mar 2011 09:23:29 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=4341&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=4341 ]]> Fri, 25 Feb 2011 14:01:18 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=4302&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=4302 Fascinating article in the New York Times about JC Penney's efforts to maximize SEO during the recent holiday season, and how their "black hat" tactics have resulted in punitive measures from Google....
]]> Wed, 23 Feb 2011 10:49:15 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=4288&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=4288 Yesterday, Facebook announced changes to how "pages" look and work. Generally when Facebook announces it is changing how things work — whether layout, privacy or other functions — users are reminded how much control Facebook actually has over the content they are providing. And usually, that reminder is met with grumbles. But the changes to Facebook pages announced yesterday, so far seem to be met with open arms by many users. If you already have a Facebook page: When you login to your......
]]> Fri, 11 Feb 2011 11:17:56 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=4219&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed bldawson@ucdavis.edu(Brenda Dawson) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=4219 Hi there, I'm Brenda and I'm a Twitter addict. It didn't start out this way: The first time I heard about a fellow UC communicator using Twitter, I told her that it was a waste of time. I explained my "expert" reasoning: I had read a magazine article that said Twitter was an overpromoted fad. It wasn't long before I realized that I should probably back up my words with actual experience. But when I tried to learn about Twitter by looking at it from the outside, nothing made sense. So I signed......
]]> Fri, 04 Feb 2011 13:47:55 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=4184&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed bldawson@ucdavis.edu(Brenda Dawson) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=4184 ]]> Fri, 28 Jan 2011 16:28:04 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=4142&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=4142 Some of the hardest decisions I make in Web site design are about the order of the left navigation. A couple of years ago when we did the Carewords research, I preached the gospel of making better informed decisions about how content is placed on a home page instead of defaulting to an alphabetical listing. Now it seems there's additional research that A-Z sorting is not user-friendly. According to Jacob Nielsen, people rarely think A-Z.  Either "users don't know the name of the thing that......
]]> Fri, 21 Jan 2011 16:20:25 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=4102&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=4102 ]]> Fri, 14 Jan 2011 11:40:32 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=4065&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=4065 ]]> Fri, 17 Dec 2010 15:09:37 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3943&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3943 The Nielsen research findings on e-mail effectiveness lines up with many of the best practices I learned at Constant Contact's Boot Camp last September. I remember the biggest Homer Simpson dope slap moment of the training was the exercise where we considered at how e-mails appear in the Inbox. I have to admit, before the Boot Camp I often gave that part of my e-mail little thought. When I think about myself as a recipient of e-mail, the subject line weighs heavily in how I wade through my......
]]> Fri, 10 Dec 2010 14:54:58 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3915&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3915 The latest research from Jakob Nielsen reports that e-mail newsletters remain a Web communicator's best way to supplement a Web site and that the two communication forms are complimentary. In the study, Nielsen notes that even though the amount of new or unread mail is 300% higher than it was just 4 years ago, e-mail newsletters have moved into the mainstream with consumers. More findings: With this increase in mail comes an increase in the importance of a good subject line. The......
]]> Thu, 02 Dec 2010 16:44:28 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3868&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3868 ]]> Thu, 18 Nov 2010 16:35:53 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3813&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3813 ]]> Thu, 18 Nov 2010 10:55:20 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3809&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3809 ]]> Mon, 01 Nov 2010 12:10:35 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3715&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3715 ]]> Fri, 29 Oct 2010 14:59:56 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3700&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3700 We talk a lot about the placing your most important Web content "above the fold," but findings from the Eyetrack III study reveal additional information about the importance of placement. Eyetracking is research that tracks where a person's eyes look while reading, then analyzes the data to reveal patterns. By combining and reviewing data from multiple individuals during testing, they discover representative patterns that apply to most of the population. While this study focused on the top......
]]> Tue, 19 Oct 2010 11:39:04 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3632&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3632 ]]> Fri, 08 Oct 2010 12:07:09 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3564&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3564 The Ohio Farm Bureau has posted an excellent primer on social media.  This 20-page guide walks you through the basics of the big 3 - Facebook Twitter, and YouTube. Hats off to Myriam Grajales-Hall for passing this along! While we're on the topic of social media, CSIT recently surveyed ANR about communication tools.  We're still digesting the results, but some of the findings and comments relating to social media are of interest: Of 175 respondents - 76, or 43%, reported not using social......
]]> Fri, 01 Oct 2010 14:17:30 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3527&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3527 ]]> Fri, 17 Sep 2010 13:57:15 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3436&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3436 I subscribe to updates from the Pew Internet and American Life Center - I have to admit that this one slipped right past me.  But yesterday I heard a startling statistic from the February 2010 report on Social Media and Young Adults. The trend lines for Internet use for most age groups are continuing to rise; but the trend line for teens 12 - 17 is declining.  Why?  Most younger users use mobile devices to access the Internet rather than a computer. Why does this matter?  People under 30 are......
]]> Thu, 16 Sep 2010 17:44:10 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3431&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3431 I know that some of you think that Communication Services is some sort of technological utopia.  We use bleeding edge technology developed by the Web Action Team, we never have questions, we always do it right, we work together cheerfully and in a constant state of gleeful collaboration.  "No, I insist, your idea is better!" Nope.  We struggle along just like you. Sorry. Case in point - the Communication Services Web site was just migrated from SB 2.0 to SB 3.0.  Was the transition......
]]> Fri, 10 Sep 2010 15:15:24 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3396&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3396 This isn't a Web communications tip per se - so bear with me here.  I do have a couple of quick Toolkit updates:In the first of a series of "feel the fear and do it anyway" posts - we've given the UCCE logo a much needed make-over:This version was incorporated into Site Builder 3.0, and lots of people were asking for it.  So this version along with one without the drop shadow can now be found in the Toolkit. Black-and-white is on the way.Same rules apply as the old ANR logo - continue to use......
]]> Thu, 26 Aug 2010 17:22:33 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3311&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3311 ]]> Wed, 18 Aug 2010 13:40:27 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3271&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3271 ]]> Wed, 04 Aug 2010 10:20:02 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3196&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3196 While this xkcd cartoon pokes fun at most university Web sites, there's a lesson here for all ANR Web communicators.  Take a quick look at your Web site or blog. How many times do you use the words I, we, and our?Now how many times do you use the words you, your, or local?Where are programs and services related to your top search terms?  Now, who do you think your Web site serves?A couple of years ago, with the help of Bob Johnson, we surveyed a sample of our county clients about the......
]]> Fri, 30 Jul 2010 13:51:08 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3168&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3168 ]]> Fri, 23 Jul 2010 13:14:44 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3131&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3131 ]]> Mon, 12 Jul 2010 13:59:31 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3049&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3049 After last week's post you're all on the shared content bandwagon right?  If you still need a little nudge, here are some fun facts about the Food Blog from Jeannette: The hit counter says the site has been visited 27,700, but that doesn’t include hits to the information when it is feed onto other sites. The feed is growing in popularity. Currently, 12 counties carry the feed on the front page of their websites and one site, Ventura, has a link to the blog. Another indicator of......
]]> Fri, 02 Jul 2010 12:11:05 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3018&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=3018 One of the real success stories out of the Toolkit team is the Food Blog.  This idea, hatched up by Jeannette Warnert, was a way to highlight some of the Division's activities around a topic everyone could understand:  food. But the Food Blog serves another purpose.  A vehicle for providing easy access to client focused content to anyone with the ability to create a link.  With the ability to add blogs to any Site Builder 3.0 Web site, anyone across the Division could add this feature to a......
]]> Thu, 24 Jun 2010 16:30:07 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2986&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2986 Three short items of note this week: First up - The California Backyard Orchard site has been given a Site Builder 3 make-over.  The old site was rich in content and received incredible traffic - everything you'd want in a site. But it was almost impossible to tell that it was a site from ANR or UC.  Now with branding built into SB3 - the connection is quite clear.  The navigation both in the left bar and on the main page is clean, clear, and uncluttered.  Great job! Facebook users who want......
]]> Fri, 11 Jun 2010 13:52:57 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2917&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2917 The Pew Internet and American Life Project has released a new study on Reputation Management and Social Media.  The study states that "More than half (57%) of adult internet users say they have used a search engine to look up their name and see what information was available about them online, up from 47% who did so in 2006." Reputation management also plays a key role in what we marketeers call brand management.  Do you know what is being said about your program on the web? Often these......
]]> Fri, 28 May 2010 13:50:34 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2842&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2842 ]]> Thu, 20 May 2010 12:50:19 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2795&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2795 The new ANR Visual Identity system uses a set of recommended fonts and feedback from some users prompted this post. But first, some breaking news about the Toolkit - related to this post: The PowerPoint templates for both the posters and the slide presentations contained a major glitch in the font formatting settings that was driving many users to distraction.  We've remedied the problem and uploaded new templates to the Toolkit.  So if you are using templates downloaded before yesterday,......
]]> Fri, 14 May 2010 10:25:16 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2763&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2763 ]]> Fri, 30 Apr 2010 14:04:55 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2686&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2686 ]]> Fri, 23 Apr 2010 15:26:11 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2639&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2639 ]]> Fri, 16 Apr 2010 16:03:02 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2522&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2522 ]]> Thu, 08 Apr 2010 16:12:07 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2542&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2542 ]]> Tue, 06 Apr 2010 11:15:21 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2536&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2536 ]]> Fri, 02 Apr 2010 13:16:33 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2521&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2521 ]]> Mon, 22 Mar 2010 14:41:06 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2466&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2466 ]]> Mon, 22 Mar 2010 14:30:33 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2422&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2422 ]]> Fri, 12 Mar 2010 13:47:07 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2421&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2421 One of the user comments from the Toolkit site was to add a Strategic Vision themed blog header.  Whew!  This was the easiest suggestion thus far! If you're a regular reader of this blog, you might have noticed that the blog header changed several weeks ago - in advance of the Toolkit.  This is one element of the Toolkit that isn't actually in the Toolkit Web site. "So how do I change the header on my ANR Blog?" Easy! From your Portal, click on Edit next to the name of your blog, just like......
]]> Mon, 01 Mar 2010 11:18:21 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2361&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2361 ]]> Fri, 19 Feb 2010 13:47:25 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2323&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2323 ]]> Tue, 09 Feb 2010 16:40:20 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2282&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2282 ]]> Fri, 29 Jan 2010 14:20:13 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2233&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2233 We've got progress to report on the Toolkit. A basic Web site that contains downloads for all of the variations of the new ANR brand is up and running.  If you want to start using the latest ANR look you can download files from the Toolkit site. Also ready for download are new poster templates that incorporate our new look. A Web site for ordering new business cards, color letterhead, and envelopes will be ready by mid-Feburary via the Toolkit site. Coming soon - PowerPoint templates,......
]]> Wed, 13 Jan 2010 13:30:22 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2172&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2172 In a post quite a while back I addressed some issues relating to fonts.  Over the weekend I watched an interesting documentary about the font Helvetica. (Yes, I am PBS-watching documentary-loving geek.) Helvetica is either the greatest font ever designed - a marvel of simplicity and readability, or a plague of ubiquitous mediocrity.  For communicators, the film is an insightful look into the power of a type face. It can be seen on the program Independent Lens on PBS and is also available......
]]> Tue, 22 Dec 2009 13:48:55 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2118&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2118 ]]> Fri, 11 Dec 2009 13:14:21 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2085&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2085 ]]> Thu, 10 Dec 2009 14:45:21 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2080&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2080 ]]> Tue, 01 Dec 2009 17:39:03 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2034&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=2034 ]]> Fri, 13 Nov 2009 11:28:25 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1991&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1991 ]]> Thu, 05 Nov 2009 15:24:20 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1956&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1956 ]]> Fri, 30 Oct 2009 11:41:45 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1933&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1933 ]]> Fri, 09 Oct 2009 15:12:15 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1856&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1856 Let me collect my thoughts . . ....
]]> Mon, 05 Oct 2009 16:13:01 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1839&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1839 One of the great ways you can use the blog system is for your newsletter.  If you're writing a newsletter, you're already in the habit of communicating regularly with your clientele.  You can convert that discipline into blogging. You can write a blog posting more regularly than you might put an entire newsletter together, enabling you to be in contact with your readers on a more regular basis. Another benefit of using the blog for your newsletter is the Tag List.  If you're not familiar with......
]]> Fri, 28 Aug 2009 14:00:01 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1685&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1685 I've had a surprising number of conversations over the past couple of weeks about blogging - so it seems like a good time to revisit the subject. Let me say again that you can look at blogging in two ways.  First, in the traditional sense of blogging as a conversation.  You blog, readers comment. The second part of that equation is where I find most potential bloggers stop short. And unnecessarily. Many times potential bloggers tell me they don't want to blog because they don't want abusive......
]]> Thu, 27 Aug 2009 14:36:20 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1680&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1680 ]]> Fri, 14 Aug 2009 15:49:13 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1629&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1629 Last Friday before I left on vacation, I was in a meeting with Karl and Dave of the Web Action Team in which they were giving me a very hard time about not using enough photos in my blog. So, in a departure from my usual subject matter, I present: "What I did on my vacation - Part I"Last week I was on the UCSB campus while my husband was at a conference.They have a very nice piece of real estate down there. This is actually looking from campus toward Goleta Beach Park. On campus, there is......
]]> Mon, 10 Aug 2009 17:42:28 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1600&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1600 ]]> Wed, 29 Jul 2009 16:42:43 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1568&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1568 ]]> Wed, 15 Jul 2009 13:20:13 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1509&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1509 ]]> Fri, 10 Jul 2009 16:54:44 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1491&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1491 ]]> Mon, 29 Jun 2009 13:09:41 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1445&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1445 The group at the Carewords workshop in Southern California had a great idea for my blog. Similar to the show "What Not To Wear," this semi-regular feature will dissect a word found on ANR Web sites and offer more customer-centered and Web-friendly choices. The first word of the series: Residents Now this is a fine word if you are an apartment manager, or you're talking about the band The Residents. But if you're talking about the people you serve . . . it's......
]]> Thu, 25 Jun 2009 17:18:36 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1437&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1437 ]]> Thu, 18 Jun 2009 15:10:31 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1412&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1412 ]]> Fri, 05 Jun 2009 16:00:19 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1370&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1370 ]]> Thu, 21 May 2009 14:14:47 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1311&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1311 In last week's post, as well as at the Statewide Meeting a couple of weeks ago, I mentioned that I was using an e-mail marketing service. I've gotten so many questions that it seemed a post on the topic might be useful. Since March, I've been using an e-mail marketing service to send e-mail notices to our online catalog customers about monthly specials and new products. I'm using using Constant Contact, and I've been very happy with them, but there are several other companies that offer this......
]]> Fri, 15 May 2009 15:51:09 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1292&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1292 ]]> Tue, 05 May 2009 13:58:40 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1257&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1257 ]]> Fri, 24 Apr 2009 14:47:51 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1227&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1227 ]]> Fri, 17 Apr 2009 15:26:58 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1195&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1195 ]]> Fri, 03 Apr 2009 15:19:51 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1159&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1159 I consume a lot of news. I read the online editions of the New York Times and the Los Angeles Times daily. One of my standard guidelines for good Web communications is consistently violated by the Los Angeles Times, and always adhered to by the New York Times. It's simple: When directing visitors to a site outside your own, make it open in a new window. You've worked hard to get those eyeballs. Why would you let them go to another site? At the breakfast table this morning, it was......
]]> Fri, 20 Mar 2009 13:35:20 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1117&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1117 After weeks of pointing, it's high time I created some of my own content again. I received a question from the folks in Tuolumne County about updating their county web site. If you've got an active Web site, how do you put major portions of the site under construction while keeping your old content active? They wanted to use some of the architecture in my Tuolumne test site in the real Tuolumne site; but weren't sure how to approach the project. Seems the answer is easy - or as easy as......
]]> Fri, 13 Mar 2009 16:16:16 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1093&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1093 ]]> Fri, 13 Mar 2009 14:02:23 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1092&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1092 ]]> Mon, 09 Mar 2009 16:56:49 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1075&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1075 ]]> Wed, 04 Mar 2009 14:44:20 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1063&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1063 ]]> Fri, 27 Feb 2009 15:39:38 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1050&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1050 ]]> Thu, 12 Feb 2009 13:18:15 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1015&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1015 ]]> Wed, 11 Feb 2009 14:00:47 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1010&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=1010 ]]> Fri, 30 Jan 2009 14:41:49 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=978&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=978 ]]> Fri, 23 Jan 2009 10:51:34 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=952&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=952 ]]> Fri, 23 Jan 2009 10:38:54 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=951&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=951 ]]> Thu, 15 Jan 2009 15:43:04 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=935&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=935 ]]> Tue, 23 Dec 2008 13:48:05 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=892&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=892 ]]> Fri, 12 Dec 2008 12:14:50 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=873&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=873 ]]> Mon, 08 Dec 2008 10:22:52 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=858&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=858 ]]> Mon, 01 Dec 2008 17:44:13 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=842&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=842 ]]> Tue, 25 Nov 2008 16:37:35 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=833&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=833 Sunday I leave for an exciting week in Reno at the Entomological Society of America's annual meeting. It's always fun to exhibit at these meetings, especially when they're "local." If you're attending this meeting please stop by and say "Hi!" I'm in booth #513. There's usually a bit of downtime in the exhibit hall, so I like to take along some reading material. On tap for this meeting is Search Engine Optimization An Hour A Day. The authors of this book also have a......
]]> Thu, 13 Nov 2008 14:21:43 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=801&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=801 ]]> Fri, 07 Nov 2008 14:59:14 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=781&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=781 I love a good makeover show and since last week's post posed the question "What's on your homepage?" I thought this week; we could look at a makeover. (Scott, I hope you don't mind my using you as my example!) Tuolumne County has been my Web site guinea pig for over a year now. After the Carewords research was completed, Scott Oneto and I discussed some possible changes to the home page to take advantage of what we learned through the research. Here's a snapshot of the current......
]]> Fri, 24 Oct 2008 14:20:56 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=742&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=742 ]]> Fri, 17 Oct 2008 12:48:28 PST http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=727&utm_source=RSS&utm_medium=RSS&utm_campaign=RSS%2BFeed cckintigh@ucanr.edu(Cynthia Kintigh) http://ucanr.edu/blogs/blogcore/postdetail.cfm?postnum=727